The holiday season often brings joy and celebration, but for small businesses it can also bring one of the year's biggest challenges: managing employee time-off requests. Between Thanksgiving and Christmas, requests often overlap and without a clear plan, operations may stall at the busiest time of the year.

Why Time-Off Planning Matters 

On October 9, 2025, members of the SRB team joined marketing, advertising, PR and communications professionals at the Mid-Atlantic MarCom Summit in Arlington, VA. One of the timeliest discussions focused on SEO in 2025 and how artificial intelligence is changing the way audiences discover and trust information online.

Maybe your firm just launched a company newsletter and you’re responsible for building the fledging community. Perhaps you're an independent creative who produces good content but needs your newsletter to draw attention. Or maybe you have a newsletter that attracts a decent number of eyeballs, but you want it  to drive engagement.  

What is National Black Business Month and Why Should It Matter to All of Us? National Black Business Month is observed every August. Established in 2004 by historian John William Templeton and engineer Frederick E. Jordan Sr., National Black Business Month was designed to spotlight the contributions of Black-owned businesses and call attention to the systemic inequities they continue to face.

Explore the top social media trends for 2025, from short-form video and social commerce to AI-driven marketing and user-generated content. Stay ahead!

The Importance of Strategic Communications Planning for Organizational Success

This is an underrated bit of guidance for ambitious professionals in their first decade of a career they love. Where your career path leads from here will be shaped as much by your professional growth outside the office as inside it in years to come.