Prince George's County Health Department
SERVICES PROVIDED
- COVID-19 Qualitative Research
- Integrated Marketing Campaign Strategy and Execution
- Website Design and Build, Content and Creative Development
- Marketing Collateral - Content and Creative Development
Improving health literacy in the county with the nation’s largest and highest income majority African American population was the focal point of SRB’s work for the Prince George’s County. Maryland’s Health Department and the U.S. Department of Health and Human Services.
Let’s make a 2024 Multicultural Marketing Strategy Bucket List
Each year we ask ourselves, “What would our marketing team do if we had unlimited time, money and resources?”
As we wrap up 2023 and get ready for the unknowns in 2024, we invite you to dream with us and craft your 2024 Marketing Strategy Bucket List.
Beyond your routine to-dos and the weight of year-end reports, let's take a moment to pause.
The outgoing year was full of technological disruption and we have to ask ourselves, 'Is our usual way of doing things the best? When was the last time we tried something totally new?'
Meeting the Growing Need and Demand for Multicultural Stock Photography
In terms of diversity and inclusion (DEI) in visuals, marketing has come a long way since two candidates for the Fairfax, Virginia County School Board handed out campaign materials in 2011.
Cultivating Connections: How Social Listening Shapes Authentic Relationships
On November 2, 2023, some of the SRB team attended the Mid-Atlantic MarCom Summit, the region's premier annual event for marketing, advertising, PR, communications and media professionals. We’re sharing key takeaways from the event including the importance of social listening and connecting with our audiences.
We Need More DEI in Our Workplaces and Social Spaces
You’ve probably seen the dismal news piling up this year about Corporate America’s commitment to Diversity, Equity and Inclusion principles or DEI for short.
Jillynn Greene, Chief of Staff
Jillynn Greene is a seasoned executive-level administrative professional and event planner with 10 years’ experience working for global corporations. In her role as Chief of Staff at SRB, she serves as a key thought leader partner, right hand and confidant to the CEO on strategic initiatives, business development and marketing agency operations. She embodies the organizational heartbeat, ensuring smooth operations and seamless collaboration.
Deron Snyder, Copywriter & Copy Editor
Deron Snyder is a copywriter and copy editor at SRB Communications. He is an award-winning journalist with experience in public relations and community affairs. As a storyteller, he has passion for news, business, politics, education and sports. He also pens a column for TheGrio.
William Rosser, Account Director
William Rosser is the Account Director at SRB Communications. William brings nearly 10 years’ experience and deep knowledge of project management, media buying and video production expertise to the boutique and full-service agency. William has launched and led campaigns and projects successfully; working across creative, strategy and production teams at large agencies and nonprofits in the Washington, D.C. region.
Minorities’ Trusted Leaders Are Valuable Allies in Public Health Crises
Faith may move mountains, but trust moves people to action in a crisis. Trusted friends, family members and influential leaders in our personal circles guide us through life’s difficulties when we’re worried, overwhelmed, misinformed, uninformed or complacent.
Multicultural Marketing Speaks to Everyone
Advertising’s “mainstream market,” the wealthy white America engine that has driven this industry for decades, is getting run over by multicultural Americans’ swelling numbers and spending power.
Their interests and aspirations will power marketing in the decades to come as shifting demographics push the nation’s white population below 50% for the first time as soon as 2045, according to the Census Bureau. Many advertising agencies aren’t ready, unlike
SRB Communications.
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