I can still vividly recall that day in December 1977, my senior year at the University of Washington in Seattle, when a colleague and I stumbled upon a flyer on the bulletin board. That flyer led me to discover the National Association of Black Journalists (NABJ) – a national organization dedicated to empowering Black journalists. Back then, NABJ was only two years old and had about 100 members.

Creating a new website or updating an existing one gets everyone excited; newness always does. It’s a new branded look that also implies progress within your business, whether you intend it to or not. It requires more care than most tend to put into it. It’s important to develop a plan that covers the key elements and ensures a successful launch.