Aysha Fuller
Aysha Fuller is a passionate storyteller and business leader with a more than 13 years’ experience in digital and content marketing, creative development, project management and measurement reporting at large advertising agencies and major corporations like Nike. Aysha is a visionary and innovative account management leader with exceptional strategic planning, creative thinking and problem-solving skills, and a proven ability to effectively usher clients from the ideation phase through execution, delivering results that express clients' intentions and consistently exceed their expectations.
As Senior Manager, Digital Marketing at SRB Communications, she works with the account management team, driving a broad range of digital marketing strategies across the agency’s client account roster. Alongside the team of strategists, writers and researchers. Aysha proactively leads strategic planning and execution of multi-channel campaigns that increase brand awareness and stakeholder engagement and outreach. She manages vital client account relationships to ensure quality, reliability and ROI that drive quantifiable results.
Aysha is responsible for creating marketing campaigns in the digital landscape that convey brand message consistency. Specifically, she leads the strategic and tactical planning and execution to optimize owned, earned and paid multi-channel campaigns across multiple accounts. She also leads the digital content strategy across all client and agency campaigns and websites, utilizing metrics to increase organic search volume, developing editorial content calendars and identifying content gaps.
In her previous account management roles for larger brands, Aysha developed trusted relationships with clients and partners and managed multiple accounts with optimal performance.
Aysha has a Bachelor of Arts degree in Business Administration with an emphasis in Marketing from the University of Arizona in Tucson, Arizona.